Joe was born in Chicago in the year of 1961, the second of five children and grew up in Arlington Heights, IL. After high school, with no interest in more schooling, Joe had no idea what he wanted to do for a living. After a six week stint at a plastic mold shop, he was thankfully let go, due to lack of math skills, and an even bigger lack of desire. Just by chance soon after, he answered a classified in the paper for a position at Kaiser's Photo Lab in Elk Grove, IL. He convinced the owner of his knowledge from a high school graphic arts class (embellished) and began his career in the field. After seeing many sub par photographers come through the lab, he decided to try it himself. After many, many, many books from the library later, and lots of wasted film, he grasped a basic knowledge of camera and lighting control and began to gather a few clients. In 1983, Joe married his high school sweetheart, Nancy.

In 1987, Joe started his own photo studio in Itasca, IL and the ball was rolling. Through the years he has had studios in Elk Grove, Palatine and Arlington Heights as well. In 1989, Joe and Nancy had a boy named Andrew and then another little fella, James in 1991. They now live in Lake in the Hills.

It has now been twenty five years shooting and things are going well, thanks to many loyal clients in the commercial advertising world. Joes main goal in his personal “artistic” photography, is to make images that everyone would want to hang in their home that feel’s comfortable, and familiar.